Website SEO for MSN and Yahoo
While performing SEO services, search engine expert consider one of two factors:
• Best SEO Practices must be considered.
• Discover what the search engine is searching for and optimization should be done accordingly.
We must be aware of the 30-40 percent of search engine market , MSN and Yahoo. MSN and Yahoo search engines are same in their difference with the Google.
On-page factors:
MSN and Yahoo offer more importance to on-page seo web design and optimization than Google.
• Keyword Density: Yahoo and MSN give more importance to the keyword density than Google. The keyword density standard for Yahoo and MSN are much higher than the other search engine like Google. There is no need to over-do the keyword density. three percent of keyphases density is the best choice.
• Keyword phrases must be used in the content with variations in phrases.
• Title Tags: The Title Tag includes the keyword phrase in the beginning. There is no need to write the name of the website at the title tag of every page. Just take in as a part of the main key phrase and for the first page, next to your name.
• Meta Tags: Google search engine stay away from Meta Tags but Yahoo and MSN do consider them.
• Keywords tag: It is adviced to use fifteen key words or phrases which are within the main webpage and to keep away from keyword spamming. MSN and Yahoo will punish for keyword spamming.
• Description tag is quite significance for Google search engine.
• Content tags (H1, H2, bullets, italics, bold) In Google, use the primary keyword phrase in H1 tags You can also use H2 and H3 tags. Keywords can be used in bold and italics.
• Clean code: Clean code is one of the most important features of Yahoo and MSN. Your website code is clean and W3 compliant.
• Internal linking: Internal Linking plays major role in Yahoo and MSN whereas Google pays less attention to Internal Linking.
Offpage factors: MSN and Yahoo have given significance to the number of incoming link, anchor text, but the degree on thematic link is not close to Google. Yahoo and MSN have an inclination towards the Google’s affinity with domain and the website link-aging.
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